Here's basically what's happening: It's getting rid of YouTube Red and splitting that into new services. Customers who currently pay for YouTube Red will get the new YouTube Premium service at the same price they currently pay. The new plan still sounds confusing, so I'm going to break down what Google's doing here. YouTube Premium is Google's new paid all-encompassing ad-free service. The free version of YouTube, with ads, will live on. If you're looking to pay for one of these, YouTube Premium is the best bet since it offers the most bang for your buck.
YouTube Music Premium
Stream your favorite songs and get exclusive videos.
We just launched engagement data! Gone on a YouTube binge lately? Fallen down the rabbit-hole of celebrity interviews, cat compilations, or music videos from your favorite band? Did you know you can pay for all that? In this episode of Pricing Page Teardown, we dig into the components of YouTube Premium, the platform's attempt to monetize its massive user base. Though the product is fairly new, they've already got a handle on their core customer and their willingness to pay.
Chasing younger consumers
YouTube Music is a music streaming service from Google. Available for iOS , Android and desktop , it's aimed at people who mostly use the YouTube app to stream music, but would like to do so without ads getting in the way. Essentially a mashup of the original YouTube app and Google Play Music, YouTube Music is focused entirely on songs, and hosts a wide variety of music videos and audio tracks. Google doesn't give an exact figure for how many, but it would be hard to compare the two directly anyway because of the sheer amount of other content offered by YouTube Music, including live performances and videos from concerts. To save audio directly from videos, check out our guides to free YouTube to MP3 converters and free YouTube downloaders. You can only use YouTube music with a valid subscription or trial; unlike some music streaming services such as Spotify, there's no free ad-supported version. You can try it free for a month before deciding whether to commit, and you can cancel any time without too much hassle. Just download the app and log in using the same account you use for Google Play Music.
YouTube was once a simple service. You simply uploaded your videos to the platform or watched videos other people uploaded. However, it has since diversified its portfolio, so to speak. Here is everything in YouTube and what it does. YouTube is the platform and YouTube Premium is the service. YouTube Music and Music Premium are separate products for only music content.